Diva Intelligent Instant Messaging (IIM) is a sales platform via instant messaging that is integrated and has the capability for multi-level agency arrangement. Diva Intelligent IM can run in many of the popular instant messaging platforms in Indonesia, namely WhatsApp, Facebook Messenger, Telegram, and Line. With the support of cutting-edge chatbot technology bolstered with Artificial Intelligence-driven algorithms, DIVA Intelligent IM has the capability to assist MSMEs in determining which products to sell, at what price, and predict sales figures based on parameters such as historical data (previous purchases), purchasing profile and preferences of customers, and others.